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Bridging and Branding Belmayne

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The children and young people from Belmayne Youth and Community Group have been busy working with artist Louise Osborne to create a logo and workshop to share with their community. After weeks of fun and creativity, the logo was finally revealed to the children at a celebration at the Scout Den on Newbrook Road in Donaghmede last week.

Members of the north Dublin group worked with artist Louise Osborne and graphic designer Sarah McQuillan to create the logo, which graphically represents what being involved in the organisation means to them. As part of the project, the children brought the artist and their Leaders Michelle McGoldrick and Alison Benson on a treasure hunt of their favourite places in Belmayne. The group then worked to create their own ideas for a logo based on aspects of their neighbourhood, which graphic designer Sarah McQuillan then incorporated into the final logo design.

Pictured at the unveiling of Belmayne Youth and Community Group's new logo are: .Ê The members of the north Dublin group worked with artist Louise Osborne and graphic designer Sarah McQuillan as part of Dublin City Council's Dublin's Culture Connects project to create the logo, which graphically represents what being involved in the organisation means to them. As part of the project, the children also created their vision for Belmayne, building models from recycled materials of cafes, shops and a new rollercoaster for the neighbourhood.  Pic by: Chris Bellew / Fennell Photography
Louise Osborne (artist) with Lydia and Naomi Flood, members of Belmayne Youth and Community Group.Pic by: Chris Bellew / Fennell Photography

Speaking at the unveiling of the logo, artist Louise Osborne said: “It’s great to see weeks of hard work from the young people coming together in their new logo. You can see elements of each of their drawings in the final design. It really is a visual representation of the voices of Belmayne youth. They had fun and they love their new logo, so that’s what’s important!”

From the Youth Club’s perspective, Group Leader Michelle McGoldrick said: “Now a little bit of Belmayne history has been created. The children are thrilled to see their ideas end up in the finished logo, which represents community, play, nature and learning. Community development is our goal for Belmayne and ultimately, we’d love to see the energy from this project lead to the establishment of a permanent home for the Group in Belmayne, as we currently travel to Donaghmede to meet.”

Working together, the children learned about art workshops and how to create activities for groups. They ran an interactive stand at a Family Fun Day at Father Collins’ Park on Sunday 21 May, and shared their new skills by delivering their own workshop for friends as part of the event.

Banner with the logo created by Belmayne Youth and Community Group. The members of the north Dublin group worked with artist Louise Osborne and graphic designer Sarah McQuillan as part of Dublin City Council's Dublin's Culture Connects project to create the logo, which graphically represents what being involved in the organisation means to them. As part of the project, the children also created their vision for Belmayne, building models from recycled materials of cafes, shops and a new rollercoaster for the neighbourhood. Pic by: Chris Bellew
Banner with the logo created by Belmayne Youth and Community Group. Pic by: Chris Bellew

Sorcha Arkins, member of Belmayne Youth and Community Group, aged 12, said: “People are the most important thing about Belmayne, that is why there are so many people in the logo.”

Caitlin Byrne, aged 8, said: “We want everyone to know about the cool things we do in the Youth Club.”

The new logo has been shared with members of the local community and will be used by the youth group on signage at their club and on the high-vis jackets they wear when they are out in the community creating events.

The children also worked together to create their own vision for Belmayne, building models from recycled materials of cafes, shops and a new rollercoaster for the neighbourhood.

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